Motiversity · 2019 · Talent Signing / Speaker Direction

When It Hurts: Coach Pain

I discovered Coach Pain through his military-style workout motivation videos and signed him to a speaker contract for Motiversity, then worked closely with him on delivery, guiding pacing, intensity, and how the lines needed to land. I worked with the videographer to produce ‘When It Hurts’, currently at over 11 million views. After a run of successful videos, I worked with Motiversity to launch his own YouTube channel, which now has more than 200K subscribers.

11M+YouTube views
200K+Channel subscribers

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